Every MIRAI Labo engagement begins with diagnosis, not a treatment. DŌSATSU is the studio's intelligence discipline: a structured read of the category, the audience's actual language, competitor claims, and what AI answer engines already believe about the brand. Findings are delivered as a standalone artifact — sourced, tagged, and honest about its gaps. The production that follows is directed by what the diagnosis found, not by what the tools can generate. This is what intelligence-led means in practice.